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As a founder-led brand, we've always taken an eco-conscious approach to how we run our company and are committed to ensuring that our practices are respectful to the environment putting sustainability and reusability at the forefront of our business.
Our home fragrances are produced in small quantities, by hand in our studio located in the heart of Kent, South East England.
RAW MATERIALS - Nature and Provenance
At Wild Planet Aromatherapy, we attach great importance to ingredients and their origin returning to natural aromas developed with respect for the environment.
Crafted in England using ingredients sourced sustainably, respectfully and ethically. Our home fragrance collections include scented candles, diffusers, mists, melts, oils and incense.
Our essential oils are 100% natural origin, fully traceable and carefully selected from crops around the planet with many of our oils harvested on small family farms.
We work with trusted ethical suppliers who carry out thorough checks ensuring exceptional quality and that all the plant species are distilled or cold pressed with infinite care to keep all their properties intact.
In keeping with our commitment to put sustainability and reusability at the forefront, all of our Reed Diffusers can easily be reused by topping up with our Refills. The Reed Diffuser bottles have an appealing apothecary style so they can easily transformed into pretty vases. Our candle glasses and jars are made to last can also be recycled or upcycled. Many of our customers simply wash them and reuse them as small vases, pen holders and the jars are useful for storage containers for all manner of items.
VEGAN & CRUELTY FREE
Considering the preservation and impact of our planet, we are committed to cruelty-free, sustainable and environmentally sensitive practices. Our home fragrances are all Vegan and none of our formulations are subject to animal testing nor to we commission or condone any such testing to be done on our behalf.
One of our aims is to reduce our carbon footprint as much as possible, whether it’s through using our local post office for shipping the majority of our online orders, or cutting back on global transportation. As a UK brand, we know how important it is to support other local businesses. We work with British manufacturers, printers and other local based suppliers wherever possible. Our boxes for all of our Reed Diffusers, Room/Aura Sprays and Pillow Mists are all made in the UK, as well as buying all of our labels (and there are thousands!) from a family printing business that we have been working with for many years right here in Kent.
We take a considered approach to all of our packaging and always with a focus on recyclables. Bottles and jars made of glass, recyclable boxes made from partially recycled material FSC standard from sustainably managed forests. Plastic components are minimised and we are proactively working towards safe and reliable alternatives.
All of our outer box cartons are recyclable, can easily be reused and we are gradually transitioning over to using a more environmentally produced carton which uses 60-90% recycled content. The filler used to make sure your products are in perfect condition when transported is either made from100% recycled news offcuts, recyclable tissue paper or biodegradable packing chips. Our marketing and instruction cards are printed on paper made from 100% recycled fibres.
We love our planet and want to ensure it thrives and are a proud member of 1% For The Planet which means that 1% of our annual turnover (not profit) is donated to organisations actively making a difference from Kent to Kuala Lumpur. Whether it's planting more trees in the UK or pioneering sustainable approaches to ensuring rural villages in Asia have access to clean water and sanitation. Learn more here.